Frozen Pizza Prices in Switzerland: Where to Buy and When
7 pizza deals at 2 chains for the canton of Zurich. Lowest price per kilo: CHF 8.75/kg. Updated by Rappn on 12 Nov 2026.
Lowest prices per kilo
See all 7- deals
- 7
- chains
- 2
AldiPizz'Ah · 360 gCHF 8.75 per kilo
CHF 3.15
- AldiPizz'Ah · 360 g
CHF 8.75 per kilo
CHF 3.15
- AldiPizz'Ah · 360 g
CHF 8.75 per kilo
CHF 3.15
Promotions only, not regular shelf prices. Price per kilo: deal price divided by the weight in kilos, checked against the chain’s own figure where there is one. Source: deals published by the chains.
All pizza deals
For the canton of Zurich
7 deals
- Deal
- Deal
- Deal
- Deal
- −20%
Buitoni Pizza La Classica Prosciutto e Formaggio
Denner700 gCHF 9.07 per kilo
CHF 6.35was
7.95until Wed 18 Nov
- −20%
- −20%
Guide
Brand-name frozen pizza goes on promotion in a rhythm of four to six weeks. Below: a reference table of standard shelf prices per kilo, how that rhythm works and when stocking up pays off.
In the reference table below, frozen pizza in Switzerland runs from CHF 1.20 per pizza (M-Budget Margherita 2-pack) to CHF 6.50 (Dr. Oetker Ristorante at full price), with private labels and Migros M-Budget at the low end. The biggest savings come from buying brand-name pizza only on Aktion, when Dr. Oetker, Buitoni and Anna's Best are on promotion. This guide shows verified reference prices, what each retailer offers, and how the weekly cycle works.
Sources checked regularly. Prices verified against migros.ch, coop.ch, aldi-suisse.ch, lidl.ch and ottos.ch. Offers in the Rappn app, updated daily.
Rappn is an independent grocery price comparison app in Switzerland, with no commercial agreements with any retailer.
Reference: standard frozen pizza shelf prices
Standard shelf prices, not this week's promotions. Current deals are at the top of this page.
| Pizza | Size | Retailer | Standard price | Per kg |
|---|---|---|---|---|
| M-Budget Pizza Margherita (2-pack) | 2 × 300g | Migros | CHF 2.40 | CHF 4.00 |
| M-Budget Pizza Don Giovanni | 430g | Migros | CHF 3.00 | CHF 6.98 |
| M-Budget Family Pizza Don Giovanni | 1 kg | Migros | CHF 5.90 | CHF 5.90 |
| Coop Prix Garantie Margherita | ~300g | Coop | CHF ~2.50 | CHF ~8.30 |
| Aldi private label Margherita | ~350g | Aldi | CHF ~2.30 | CHF ~6.60 |
| Lidl private label Margherita | ~350g | Lidl | CHF ~2.30 | CHF ~6.60 |
| Dr. Oetker Ristorante Mozzarella | 355g | Migros, Coop, Denner | CHF ~5.95 | CHF ~16.80 |
| Dr. Oetker Ristorante (Aktion) | 355g | Coop, Migros (rotating) | CHF ~3.95 | CHF ~11.10 |
| Anna's Best (Migros premium) | ~390g | Migros | CHF ~6.50 | CHF ~16.70 |
| Buitoni Bella Napoli | ~360g | Coop, Migros | CHF ~6.50 | CHF ~18.00 |
Two patterns to notice. First, M-Budget Pizza Margherita 2-pack at CHF 4 per kilo is the cheapest in the table above by a clear margin, and rated 4.2/5 across 300+ Migipedia reviews. Second, Dr. Oetker Ristorante on Aktion at CHF ~3.95 is roughly a third off the standard CHF ~5.95 and rotates through Coop, Migros, Denner and Lidl on a 4 to 6 week cycle.
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"pizza" · Anna’s Best · Buitoni · Dr. Oetker
Offers
What each retailer offers in frozen pizza
Migros has a deep budget-tier frozen pizza range. M-Budget Pizza Margherita 2-pack at CHF 2.40 (CHF 4 per kg) is the lowest standard price in the reference table, confirmed on migros.ch and via Migipedia community ratings. M-Budget Family Pizza at CHF 5.90 per kilo is the lowest-priced large format in the table.
Coop promotions on Dr. Oetker Ristorante and Buitoni often reach -33 to -40 percent. Coop's Prix Garantie Margherita matches the discounter base price.
Aldi and Lidl have private-label Margherita and Salami pizzas roughly aligned with M-Budget, sometimes 5 to 10 cents cheaper per pack. Their Italian-week themed promotions occasionally drop premium frozen pizza below standard Migros and Coop prices.
Denner carries Dr. Oetker and a small private-label range and takes part in the cross-retailer Aktion rotation.
Otto's has irregular but deep stock-clearance discounts on premium pizza, particularly on Italian-import brands. Worth a check if you have an Otto's nearby.
Aligro sells frozen pizza in single packs and in restaurant bulk packs (10 pizzas or more).
For broader context, see the category-by-category comparison and the M-Budget vs Prix Garantie breakdown on private-label staples.
Pizza on Aktion every week. Different store, different brand.
Rappn shows every frozen pizza Aktion across Migros, Coop, Aldi, Lidl, Denner, Aligro and Otto's, sorted by price per kg.
When to buy: the Aktion cycle
Brand-name frozen pizza in Switzerland follows a predictable promotional rotation. Dr. Oetker Ristorante goes on Aktion at one of the major retailers roughly every 4 to 6 weeks, typically at -33 to -40 percent. Coop tends to lead with its weekend Aktion and has run a Thursday-to-Wednesday cycle since January 2025, with Migros and Denner joining that cycle in the February 2026 promo calendar shift.
The practical rule: if a Dr. Oetker Ristorante goes for full price (CHF ~5.95), wait. It goes on Aktion at one of the big retailers from time to time; in the reference table the Aktion price was around CHF 3.95. Bulk-buy 4 to 6 pizzas at the Aktion price and you have a freezer's worth of brand-name pizza at that price. M-Budget and discounter private labels rarely go on Aktion (their base price is already below most Aktion prices), so buy them whenever.
For a deeper savings strategy across the whole shop, see save money on groceries in Switzerland.
Brand-name pizza on Aktion at -40% rotates through 4 retailers monthly.
The trick is seeing all 4 in one place. Every frozen pizza Aktion across all 7 Swiss retailers, sorted by price per kg, filtered to your canton. Get Rappn free.
Updated: .
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Frequently Asked Questions
What is the cheapest frozen pizza in Switzerland?
At standard shelf prices in the reference table: M-Budget Pizza Margherita 2-pack at Migros, CHF 2.40 for 600g (CHF 4 per kg, equivalent to CHF 1.20 per pizza). Aldi and Lidl private-label Margherita pizzas are similar at around CHF 2.30 per single pack, and Coop Prix Garantie Margherita is in the same range. This week's pizza deals, sorted by price per kilo, are at the top of this page.
How often does Dr. Oetker Ristorante go on Aktion?
There is no fixed rhythm we can document: Dr. Oetker Ristorante goes on Aktion at Coop, Migros, Denner and Lidl from time to time. In the reference table on this page the Aktion price was about CHF 3.95 instead of CHF ~5.95. The current promotions are at the top of this page.
Are Aldi and Lidl frozen pizzas as good as Migros M-Budget?
K-Tipp blind tastings have rated discounter private-label margherita pizzas in the same range as M-Budget on taste, with M-Budget Margherita scoring 4.2/5 across 300+ Migipedia reviews. The price gap between them is typically 5 to 15 cents per pack.
Is it cheaper to make pizza from M-Budget pizza dough?
The M-Budget XL pizza dough at 800g costs CHF 2.90, plus mozzarella (CHF 2.30 for 400g) and toppings makes a 2-pizza meal for around CHF 7 to 9 with much better quality control. It's not cheaper than the M-Budget frozen Margherita 2-pack at CHF 2.40, but it's cheaper than any branded frozen pizza.