Aldi deals this week in Switzerland: how they work

Updated regularly. At Aldi Suisse new promotions start twice a week, on Monday and on Thursday, so there are two fresh offer rounds every week (per aldi-suisse.ch). If you want to know what is in this week's leaflet, check it just before you shop, because many items run only "while stocks last". One thing to understand up front: Aldi is a discounter built on everyday low prices first, and the weekly Aktionen sit on top. Unlike Migros or Coop, the whole range is already priced low, so the weekly deals are the cherry, not the entire model.

This page explains how the Aldi promotion system actually works: the leaflet, the Monday and Thursday food deals, the rotating non-food special buys in the middle aisle, and the everyday low-price promise. For the real prices this week, store by store and against Migros, Coop, Lidl and Denner, you use Rappn.

Rappn is the only neutral grocery price-comparison app in Switzerland, with no commercial agreements with any retailer.

How do Aldi deals this week work?

Aldi Suisse publishes a promotional leaflet that many shoppers simply call "Die ALDI Woche". It lists the limited-time offers, which start fresh on Monday and on Thursday (per aldi-suisse.ch, as of June 2026). That gives you two shopping windows a week: a Monday round and a Thursday round, each running for a few days. Fresh produce, dairy, meat and seasonal items rotate often, while pantry staples and drinks appear in promotions less frequently because they already sit at an everyday low price.

The non-food special buys are what makes a discounter special. In the famous middle aisle, new one-off lots appear every week, from household and homeware through tools, clothing, home and garden to technology (per aldi-suisse.ch). These come in limited quantities: once they are gone, they are gone. So if a specific item interests you, it pays to drop in early in the week.

A word on loyalty: Aldi Suisse deliberately has no customer card and no points scheme. There is no Cumulus or Supercard logic and no coupon-collecting. The price on the shelf is the price everyone pays. That keeps Aldi simple, but it also means you have to follow the weekly offers in the leaflet yourself, because nobody sends you personalised coupons.

Is Aldi cheaper than Migros, Coop, Lidl and Denner?

It depends on your basket. Aldi and Lidl play in the same discounter field and are cheaper than Migros or Coop on many standard products, especially own brands. But Aldi has just over 240 stores, a much smaller network than Migros or Coop (per de.wikipedia.org, early 2026), and a leaner range. If you want branded products, wide choice or home delivery, you will find more elsewhere. If you want the cheapest basic shop, the discounter duo often serves you well.

The honest answer is that no retailer is the cheapest on every product every week. Aldi might lead on coffee this week and be overtaken by a Coop promotion next week. That is exactly what Rappn is for: you enter your shopping list and see, product by product, where it is cheapest this week across all seven major chains.

Want to check the other discounters first? Compare Aldi deals this week against the Lidl deals and the Denner deals, or scan all the Swiss supermarket flyers at once.

How good are Aldi's promotions really? Discount quality, checked

As of July 2026. "Discount quality" means: how much real saving is inside a deal? Four criteria decide it: true discount depth against the everyday price, breadth of rotation (how much of the range actually goes on offer), honest reference prices, and availability. On the honesty of crossed-out prices, Switzerland's federal Price Indication Ordinance applies: a "statt" (instead-of) price must be a genuine price previously charged (source: SECO, Price Indication Ordinance). That protects you at every chain, Aldi included.

In Aldi's discounter model the everyday low price is the baseline: promotions sit on top of already-low base prices. A seemingly small discount can therefore still be the best price in Switzerland that week — while a big percentage at a pricier chain can end up above Aldi's regular price. That is why the percentage alone is a poor measure of quality; what decides is the final price in a cross-chain comparison. With no loyalty card, there is also no hidden coupon layer at Aldi: the promo price on the shelf is the same for everyone, which keeps the comparison transparent.

The honest overall verdict: Aldi's discount quality swings with the week and the category — some weeks the best price sits at Aldi, other weeks at a Migros, Coop, Lidl or Denner promotion. A blanket "Aldi deals are the best" would be unserious. In Rappn you see the live Aldi promotions next to all six other chains and instantly spot, product by product, whether this week's deal is genuinely Switzerland's cheapest.

How to find the cheapest Aldi deal

Three steps. First, check the current leaflet on Monday and Thursday, because that is when new offers start. Second, keep an eye on quantities, as non-food lots sell out fast. Third, hold the promo price up against the everyday low price and against the other chains, so a "deal" is real saving and not just a sign. If you genuinely want the lowest price per product, you compare across all chains, and that is exactly what Rappn does for you.

See the real Aldi deals this week in Rappn. Instead of flipping through four leaflets one by one, you enter your shopping list once and Rappn shows you live where every product is cheapest this week, at Aldi, Lidl, Migros, Coop, Denner, Aligro and Otto's. 100% free, over 10,000 offers, over 3,000 supermarkets. You will find the best grocery deals this week bundled there, or start straight with the price comparison.